Sunday, 27 June 2010


Reflection on sustainable group project.

Monday, 17 May 2010

The Story of Cap & Trade

“It turns out that climate and consumption are actually the same issue: You see, most of the greenhouse gases countries emit come from our materials economy: the way we make, use, transport, and throw away all the stuff in our lives. As Boston College professor … Juliet Schor said ‘Global consumerism devours resources like there’s no tomorrow. And unless we address how much we consume, we won’t succeed in averting disastrous climate change.’ ” Annie Leonard

i think she is quite critical of, and points to, the ‘devils in the details’ in current cap and trade proposals: free permits to big polluters, fake carbon offsets and, most importantly, distraction from the significant tasks at hand in tackling the climate crisis.

Sunday, 18 April 2010


A brilliant design with good intentions is always a winner. For the design part, Love Pot is a non-electric humidifier plus aroma dispenser. It has this tissue ball made from laminated wool felt to maximize evaporation in limited volume. Another point in favor of the wool felt is that it absorbs water fast, and launders well. For the intentions part: this $30 pot is for the Nanum project, where 100% of the profits go as charity to provide educational scholarships to impoverished children. That’s what I call Design with a Conscious!

Friday, 16 April 2010

Design for life by philippe starck

I found this episodes great to experience actual learn and refresh things but scary
at the same time. because during the time i was watching episodes, i was keep reminding of my studio class.

personally, it was great to hear philippe starck's perspectives about current design and its affect it has on our world today. "you will be a good designer, if you speak about life" phillipe starck believes that the product designers affect every moment of our lives. And Each is the result of deliberate design decision.

this means that design should not be focusing just on appearance to attract consumers to purchase it but to be safe."design is a force that can change society.....learn how design decisions now will affect all our lives in the future".

philippe starck's definition of good design was beatiful useful and sustainable product that can be enjoyed by everyone, hence he seemed to want to emphasize that all the designers need to design for everyone and not just a specific group of consumers. "Its important that design is rooted in everyday life and belong to us"

the things that he was talking about in terms of design were what we should be doing.
“designers must question whether we need to design more products”
as a whole, i think the main focus of this documentary was to realise the story behind the product too and find out about why the product was made and the theory behind it. “look for the story behind the product” and i think this documentary will be able to guide people who are looking forward to be a good designer.

Sunday, 11 April 2010

the story of bottled water by annie leonard

as i have expected, i could feel annie leonard's features as an environment expert.
she starts with explaining about five compotents which makes circulation of materials.Extraction, Production, Distribution, Consumption, Disposal

Distribution... this is the step to explain of how products are transported and are delievered to us.frankly, what people can do in the world are too much subdivided, even if the value of human's characteristics are decreasing, it is ok.

a single product was made by many labors from worldwide and hence, the value of the product is not belong to an individual. they are made by everyone and everything and therefore nobody can insist the possession.

The Golden Arrow Of Consumption...this is where the major power sources of material circulation and capitalism, nothiing but engine. too much substances are existing and by producing them, the trend of materialism are created. "Our enormously productive economy... Demands that we make consumption our way of life,that we convert the buying and use of goods into rituals,that we seek our spritual satisfaction, our ego-satisfaction in consumption...

We need things consumed burned up, replaced and discarded at an ever-Accelerating rate." more than anything else, our materialism was not caused with no reasons but it was planned. and there are two provements;Planned Obsolescence = Designed for the Dump and Perceived Obsolescence = Making us to throw away somthing that is totally useful.

capitallism was planned by amerian economist after second world war to recall the economy of US. But funny thing is that since the capitallism has started, the index of happiness is decreasing. But annie leonard is presenting the directions where we have to move on. But fortunately, more and more practice activities for protect environments and corruption of materialism are showing around the world.
eco-environmental enterprises, development of recyclable energy and etc.

so in the future, we should get out of the materialism and lead the eco-environmental capitalism. To be honest, i was quiet shocked after watching this video, but at the same time i also felt relieved by going through all the problems that our economy has.

Saturday, 3 April 2010